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Yatra.com gives reason to Smile this Diwali
Launches ‘Diwali Smiles Offer’, cash prizes worth Rs. 50,000 to be won every day

New Delhi, October 27 2010: As the country readies to celebrate Diwali, Yatra.com, India’s leading online travel company has announced an exciting initiative to brighten its customers’ Diwali. Yatra.com’s exclusive ‘Diwali smiles offer’ ensures 10 lucky winners a cash prize of Rs. 5000 everyday, starting October 27 till November 8, 2010.

Yatra.com is the most reliable and preferred online travel company. This is very well reflected in the services they offer and the efforts they make to find innovative and diversified offers for all occasions. With the launch of ‘Diwali smiles offer’ Yatra.com creates a platform to reward its loyal customers. To avail the offer customers are required to book a domestic flight on Yatra.com, answer a simple travel quiz and submit a slogan on “Yatra.com makes my Diwali special because..”. Everyday 10 lucky people would be chosen on the basis of their responses and would be awarded Rs. 5000 in cash. Winners' names will be announced within 48 hours of the date of submission of the entry and they will receive their cash prizes within two weeks.

Speaking on the occasion, Pratik Mazumder, Head, Marketing and Strategic Alliance, said “Yatra.com always strives to introduce innovative offers and schemes. It is this customer centric approach that has made us the no. 1 online travel brand in India in just a span of four years. Diwali is a very special occasion for Indians and we, at Yatra.com, wanted to further strengthen our relationship with our loyal customers at this time of festivities. We have launched the ‘Diwali smiles offer’ to make the entire travel experience with yatra.com a highly rewarding one.”